As premium fashion-art label Buttons Couture prepares to launch its 2013 collection titled Bravitude, the fashion industry and fashion lovers everywhere will be treated to a peek into the process behind the launch through a docu-series tagged ‘ Road to Bravitude’. The series chronicles the journey to the creation of Bravitude collection, giving us a glimpse into spirit and process that embodies the unconventionality of the Bravitude brand, while showcasing milestones such as the fittings with the collection’s celebrity ambassadors such as hip-hop royalty Ice Prince, Superstar DJ Xclusive, and R&B heartthrob Dipp among a host of other superstars. The first episode of the Road to Bravitude series takes us through the fitting process for Ice Prince’s ensemble piece, showing us the combination style and disregard for convention that Bravitude stands for.
Following the past few weeks of achievements which has seen the Bravitude cross over into the Urban Dictionary, as well as the massive social media ruckus from the various definitions of the Bravitude which garnered over 20,000 impressions Top trending Topic Nationwide on twitter for Weeks, the Bravitude name is no longer simply a title for the collection, but has become a term which describes the essence of strength, youth, style, and creativity. The Road to Bravitude takes us through an amazing journey in order to share and witness in the rare experience behind the birth of the most creative and exciting collection that the Nigerian fashion industry has encountered in a very long time. Stick with us on Road to unveiling Bravitude The 2013 Collection.
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